How Much Does Breast Augmentation Cost?

If you’ve spent any time searching for breast augmentation pricing online, you’ve probably noticed that the answers range from vague to downright confusing. One website quotes $4,000, while another says $12,000. Both can be accurate, depending on the situation, but neither tells the full story.

At Fox Valley Plastic Surgery, we believe patients deserve real information, not a teaser price designed to get you in the door. So, consider this our honest, plain-language answer to the question we hear every single week: How much does breast augmentation actually cost?

The Number You’ll See Online (And Why It’s Incomplete)

According to the American Society of Plastic Surgeons (ASPS), the average surgeon’s fee for breast augmentation with implants is $4,875. For fat transfer, that average climbs to $5,719. Those numbers come from real data, and they’re a reasonable place to start a conversation.

But these numbers are just the surgeon’s fee. They don’t include everything else that goes into the procedure. A complete breast augmentation quote typically covers:

• The surgeon’s fee
• Anesthesia fees
• Operating room or surgical facility fees
• The implants themselves
• Pre-op labs and any required medical clearances
• Post-op garments and medications

Once all of these pieces come together, most patients should plan for a total investment somewhere in the $7,000–$12,000 range, sometimes more. That gap between the headline number and the real number is exactly why so many people feel blindsided partway through the process. But breast augmentation pricing isn’t arbitrary. Every variable in your quote reflects something specific about your procedure, your body and the team caring for you. Below is an overview of what moves the needle most.

Factors Driving the Cost of Breast Augmentation

Your Surgeon’s Experience & Credentials

This one matters more than most people realize. Dr. David Janssen, who founded Fox Valley Plastic Surgery in 1993, and Dr. William Doubek, who joined the practice in 1998, are both board-certified by the American Board of Plastic Surgery (ABPS), the gold standard in the field. They’re also active members of The Aesthetic Society, formerly known as the American Society of Aesthetic Plastic Surgery (ASAPS), a distinction held by only about 25% of plastic surgeons in the country.

That level of training and expertise doesn’t happen overnight. And it has a very real impact on your safety and results. A surgeon with decades of experience performing breast augmentations has seen the full range of anatomy and developed an artistic eye that takes years to build. That expertise is reflected in the fee, but you’ll also see it reflected in the quality of your outcome.

Implant Type 

Silicone implants, saline implants, gummy bear implants… each option carries its own price point, and that’s before you factor in profile, size and placement. Fat transfer augmentation, which is growing in popularity for patients seeking modest, natural-looking results without implants, involves its own separate cost structure since liposuction is part of the process.

Your options will be reviewed in detail during your consultation with Dr. Janssen or Dr. Doubek. There’s no single “right” implant or technique for everyone. The goal is to match your anatomy and aesthetic goals, and the choice you make together will affect the cost of your procedure.

For a full breakdown of implant types and what to expect from the surgery itself, visit our breast augmentation procedure page.

Facility & Anesthesia

The environment where your procedure is performed matters, both for safety and for your experience. Fox Valley Plastic Surgery’s Oshkosh location shares a building with the Theda Clark Surgery Center, which means our team can coordinate closely with the OR staff who support your care. That kind of continuity isn’t something every practice can offer.

Anesthesia fees vary based on the length and complexity of your procedure. In most cases, general anesthesia is used for breast augmentation, and that fee is separate from the surgeon’s fee in your quote.

Location

Unsurprisingly, where you have your surgery also affects the price. Practices in Beverly Hills, Chicago or New York carry higher overhead costs that are built into their fees. Plastic surgery pricing in Wisconsin is generally more accessible without sacrificing quality of care. At Fox Valley Plastic Surgery, our reputation speaks for itself. Patients travel to us from Green Bay, Neenah, Fond du Lac and even Milwaukee because they trust our surgeons and our results. 

Can You Finance a Breast Augmentation?

Yes, and many patients do. Breast augmentation is almost never covered by health insurance when performed for cosmetic reasons, so out-of-pocket financing is a practical option.

Fox Valley Plastic Surgery offers financing options to help make the procedure more accessible. If you’re curious about how financing might work for your situation, ask us during your consultation. There’s no pressure, and knowing your options is part of making a confident, informed decision.

How Much Should Cost Factor Into My Decision?

While cost is certainly an important factor, choosing a surgeon based on the lowest quote can end up being an expensive mistake. Revision surgeries cost money, too, and often come with an emotional toll. Getting it right the first time is always less expensive than fixing it later.

According to the ASPS, more than 306,000 breast augmentations were performed in the U.S. in 2024 alone, which means that demand is high and the market includes providers at every level of training and expertise. A deeply discounted price sometimes reflects a less experienced surgeon, a less accredited facility or implants that aren’t the right fit for your body.

Fox Valley Plastic Surgery has cared for over 45,000 patients since opening in 1993. Dr. Janssen and Dr. Doubek have performed thousands of breast augmentation procedures, and they bring that depth of experience to every surgical plan. Their approach is methodical, not rushed, and they don’t pressure patients into decisions before they’re ready.

That philosophy is what keeps patients coming back, and what brings their friends and family through our doors years later.

So, What Should I Expect to Pay in Wisconsin?

Breast augmentation at Fox Valley Plastic Surgery costs about $8,300, an estimate that includes anesthesia, smooth round silicone implants, your surgeon’s fee, and the facility fee at the ThedaCare Surgery Center. However, keep in mind that pricing can (and will) change if your surgical plan includes additional procedures, if different implants are used, if advanced pain medication is used, or if your procedure is performed at another facility. 

Some women require a breast lift in addition to breast augmentation to achieve the best results. Without a lift, implants may exaggerate existing sagging. When a breast lift is performed at the same time as augmentation, the total cost is approximately $14,000.

The only way to get a number that actually means something is through a personalized consultation with our team, because a quote built around your specific anatomy and goals is the only quote worth having. Consultations themselves cost a non-refundable fee of $100. 

If you are planning a second or even third procedure, there are discounts available: 15% off the surgeon’s fee for your second procedure, and 30% off for the third. We also charge anesthesia by time and discount the operating room fee by 50% for your second procedure and beyond. To make your transformation more manageable with affordable monthly payments, we encourage you to explore zero-interest financing options through CareCredit® and Alphaeon®.  

Ready to Get a Real Answer?

If you’re considering breast augmentation and want to know exactly how much your procedure will cost, it’s time to meet with the board-certified plastic surgeons at Fox Valley Plastic Surgery. With virtual consultations and locations in Appleton and Oshkosh, we make it easy to explore your options. Request an appointment online or get started by calling us at 920-233-1540. The number you’re looking for is out there. Let us help you find the one that’s actually yours.